As a business leader you focus on growing your business capital in many ways. What if, there is a readily available resource that you overlook? The Human Capital of your organization, your employees. 

While technology and process make your business smarter, it is choices made by the humans, that will builds business.

It all comes down to the humans behind the machines. And its only possible to make a choice based on IQ(Intelligence Quotient) + EQ(Emotional Quotient) by a human.

Human brain is wired for story. 

Anthropologist say it started when humans discovered fire and sat around telling stories, Scientists have done extensive research and  established the same even great Leaders have told stories and encourage the same. Call it mindset, perspective, experience or knowledge, its all a stories you tell yourself.

Data aside, all of us tell our children stories. Stories are not what we do, stories are who we are.

We always say the hero next door? Why isn't the hero you? We are the stories we tell ourselves.

In order to change these stories we need a medium which is emotionally experiential and films do exactly that. It appeals to our cognition with its sound, visual, music, characters, narrative and most importantly emotion. 

Aristotle said ethos-character and logos-logic are irrelevant in the absence of pathos-emotion, a film encompasses all three. We have all experienced it.

We solve what technology never can. 

We are a team of a human resource expert and a storyteller. We have been doing this for the past 15+ years. We are constantly at the crossroads of human behaviour as recruiter and filmmaker. Our stories have influenced 45k followers on SyncUp LinkedIn Page, and ever growing.

Simply because we begin by listening to your story.

Changing the story has to begin with you. 

Think of 'One Story' as a tool and you are the skilled craftsman wielding the tool. You are the creator of growth of Human Capital, Social Capital, Institutional Capital and in turn Business Capital.